I’m a UX leader, digital strategist & design thinker.

I have a knack for bridging the gap between people and technology.

Customer-centric design

You have to know who is on the other side of the screen. You might be surprised by how few people in your organization actually understand your customer’s pain points and goals. Building users into the product development lifecycle saves you from investing in the wrong thing and invites innovation.

experience strategy

I think a good strategy is both meaty and digestible. A solid customer experience strategy can provide you short term impact, over a longer-term narrative. I help companies develop a vision for where they want to be, to create a navigation point for immediate roadmap and higher value investments.

data-driven objectives

I believe in measuring the impact of your work. Defining measurable goals that support direct business outcomes keeps you humble, accountable and informed. It also allows you to connect your team to larger company objectives, set performance standards and celebrate your achievements.

CONNECTING product and UX

I’m fascinated with how people work together to build technology. I develop processes that promote customer knowledge and ensure that designers work with product owners and engineers to hone requirements, comprehend technical costs and respond to unexpected limitations.